Email marketing can lead to great online success for your business. With a little help of social media specially Facebook you can expand the reach of your email marketing and get your business on the road of ultimate success. The importance of email marketing is not hidden and all online marketers use this technique all over the world to drive the attention of the customer to the new products launch, discounted products and a company’s services. The world is on social media these days as the number of people being added to the social media platforms keeps on increasing. According to the recent fact about social media popularity it depicts that 72% of the total internet users are now on social media. This is an enthralling fact to highlight the importance of the social media. Your potential customers are also on social media and potentially the most on Facebook as Facebook mainly shares 80% of the total audience on social media platforms. You must look to keep on developing your customer base in an influential manner so that your business can be in live with continuous growth. There are ways with which you can make some fruitful amendments in your email marketing campaign and start giving Facebook its deserved attention to add more subscribers to your email list.
Start with adding an email signup link on your Facebook Page:
You need to begin with adding a link of email signup on your Facebook page. When users on Facebook will click the signup tab, it will lead them to sign up form. For this purpose, you need your email provider to be very efficient because you don’t need to make the sign up form very complex at all. There is no need for any coding for this page and the email marketing provider should make it a simple few steps process by which a Facebook user can be turned to an email subscriber.
Induce Facebook users with contest or special offers:
You can urge people on Facebook by giving them some delightful offers. You can go for arranging an online contest on Facebook that can catch public attention. You can ask for filling a short form to enter the contest and in this way you can make all the participants of the contest your permanent email subscribers. You can also give away free gifts and coupons and same can be done in that case to increase the list of email subscribers.
Make Email Subscribers by Facebook Ads:
This is what you can do as well in order to strengthen your list of email subscribers. Using Facebook as an option to target your right customers can be very fruitful for your online business as it is a very competitive and target driven approach. With Facebook ads you can directly reach the target audience and promote your brands and products. Once the new users click your ads and come to your website, you then have a chance to treat them nicely and stretch your email subscribers list.
Calls to action in action in your Facebook Content:
This is very important to include pertinent call to action in your Facebook content. A call to action can be used by giving promotional ads with discount offers or sale offers. This urges the users to visit your website and products. You can put a sign up link in these calls to action so that people can easily subscribe to your services.
Include Website links in the Facebook Description:
This is another useful way of engaging audience and takes them to your website and specifically on the email signup page. You have to entice the people to have your services and for this purpose you have to make the description of your company interesting with a possible sales pitch in it so that users can find something of their relevance that compels them to visit your website. You need to include links of your website in the description in a way that they would look natural. In this way you can earn maximum traffic from Facebook to be included in your email s